Well, no because you're missing out on something.
Which is about leveraging skills, relationships, or capability you may not have at your disposal (yet)
Partnerships can help with divide and conquer.
And they can also jointly help with accessing new markets, or engaging possible clients that either side has developed, which can positively help the partnership to grow (and do business with).
Triangulation in a sales deal is also (better) possible via business partnerships.
The valuable art of helping determine the best course of action inside a sales campaign based on validating intel or information from multiple sources.
It comes back to my favourite then, which I've posted recently.
When you have a great business partnership, you have the ability to collaborate with another individual, or their business.
And win clients together.
If you want to double your sales in 60 days, guaranteed, email to [email protected]
It's important to treat the partnering organization as a client and to build a strong relationship with them.
This can help ensure they are comfortable working with you and referring you to their clients.
Additionally, you need to consider the potential competition within the partnership and establish effective communication with the partnering organization to secure your involvement in the outcome.